Cerebro: a go-to-market engine we build on Salesforce.
Cerebro is the product of Cerebro BV, an EU company. We build it as a Salesforce PDO engagement: a native engine that cleans the CRM, reads the signals, and tells reps the next move.
Turn Salesforce from a system of record into a system of action.
Cerebro BV needed a go-to-market engine that lives where reps already work, keeps itself honest, and earns trust by showing its reasoning.
A CRM that stays clean
Unlogged activity, missing contacts, and stale opportunities pile up across email, calendar, LinkedIn, and Slack.
Signals that reach the deal
Market, competitor, and account moves matter only if they land on the right opportunity at the right moment.
Scoring reps can trust
A score is useless if it is a black box. Reps need to see why a deal ranks where it does.
One native engine: clean, score, recommend.
Salesforce-native throughout, grounded in the customer’s own data, with every write held behind approval.
Self-healing CRM
Continuously audits the CRM and surfaces unlogged activity, missing contacts, and stale opportunities across every channel.
Signal detection
Watches market, competitor, and account movement, then pins each signal to the right deal.
Explainable scoring
Ranks every deal with a clear, explainable score, so reps see the reasoning, not a black box.
Next move, approval-gated
Recommends the next action with AI-drafted outreach. Nothing is written back to Salesforce without approval.
Built as a PDO, owned by the client.
We are the product development partner behind Cerebro. Cerebro BV owns the product; we engineer it on Salesforce and ship it as a PDO-grade build, the same way we built Syntilio.
- Salesforce-native, no separate login.
- Grounded in the customer’s data, governed and explainable.
- Nothing touches the CRM without approval.
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